👇 95% of artists don't have an artist brand...
Without an artist brand, it's nearly impossible to: ❌ Stand out ❌ Be memorable ❌ Attract the right audience ❌ Get opportunities
❌ Stay consistent
So how do you choose your artist brand?
Today, I'm revealing the 7 top artist brands you can easily choose from: Which are you? 🤔
🎹 1. The Performer:
About: You're someone who likes to showcase your talents & connect with people through performing your music.
Content: Your content is in-the-moment, visual, and captivating. Example: @kenyagrace
✨ 2. The Vibes:
About: You're someone who likes to bring the vibes, inspire, and give people an experience while they listen to your music.
Content: Your content is vibey, inspiring, and/or mysterious.
Example: @aaronhibell
🥳 3. The Partier:
About: You're someone who likes high-energy and giving people those feel-good vibes that make them want to party with you.
Content: Your content is fun, exciting to watch, and can be a bit wild/crazy.
Example: @buntmusic
🎓 4. The Educator:
About: You're someone who likes to teach or inspire others and help people get to the skill level where you are now.
Content: Your content is valuable, informative, and actionable.
Example: @jpdussan
🃏 5. The Jokester:
About: You're someone who likes to make people laugh and have a good time.
Content: Your content is entertaining, memorable, and can be relatable.
Example: @dillonfrancis
🕹️ 6. The Nostalgic:
About: You're someone who uses nostalgia to connect with others who feel a connection to those times using things like your music, style, aesthetic, and vibes.
Content: Your content is classic, reminiscent, and memory-filled.
Example: @elliotjamesreay
🤝 7. The Relatable:
About: You're someone who likes to relate to others like you and build a community of like-minded individuals.
Content: Your content is relatable, empathetic, and real-life.
Example: @okayval
💯 Takeaways & Next Steps:
- You can be a mix of multiple brand types, but you should always have 1 brand type that is your main brand type.
- These are the 7 most popular brands, but their are more like activist, rebel, trendsetter, etc.
Next Steps:
I'm personally helping artists figure out their artist brand & which content to create. If you’d like to work together, become a member of my Coaching Membership Here.
Until next time, Lukas
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