DON’T NAME IT AFTER YOURSELF.⠀
Remember that Spotify like most socials is a search engine, so unless you have a big audience - don’t name your playlist something like “Your Artist Name Favorites” unless you don’t want anyone to find it.⠀
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MAKE IT SEARCHABLE / GO WITH YOUR ARTIST VIBE⠀
Think about your overall artist vibe. What comes to mind? If you can make it searchable & make sense for you as an artist, it will reach more people and it will reflect you as an artist.⠀
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MAKE THE COVER ART APPEALING⠀
Create/get a cover designed that goes with the vibe of the playlist and stands out.⠀
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ALLOW ARTISTS TO SUBMIT FOR IT⠀
Producers make the mistake of not allowing their producer audience to submit for their playlist. If you want your followers to follow your playlist, you have to offer them value beyond just the fact that your playlist has cool tracks because there are thousands of playlists that already have cool tracks.⠀
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UPDATE IT WEEKLY⠀
People like updates & if you stay consistent, they will consistently come back.⠀
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COLLAB WITH OTHERS⠀
Collabing & doing things like playlist takeovers is one of the best ways to reach new audiences!⠀
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